Cookie Policy

Last updated: January 5, 2026

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences, understand how you use the site, and provide personalized content. This Cookie Policy explains how Simpify ("we", "us", or "our") uses cookies and similar technologies on our website and services.

We are committed to transparency about our data practices and compliance with the General Data Protection Regulation (GDPR), ePrivacy Directive, and other applicable privacy laws.

Your Control: You can manage your cookie preferences at any time through our cookie consent banner or your browser settings. For questions, contact us at support@byte-rocket.ai

Types of Cookies We Use
We use different categories of cookies, each serving a specific purpose

Necessary Cookies (Always Active)

These cookies are essential for the website to function and cannot be disabled. They enable core functionality such as security, authentication, and session management.

Purpose:

  • Authentication and account access
  • Security and fraud prevention
  • Session management across pages
  • Load balancing and performance
  • Remember your cookie consent preferences

Examples:

  • __clerk_db_jwt - Authentication token (Clerk)
  • cookie_consent - Your cookie preferences
  • session_id - Session management

Duration:

Session cookies (deleted when you close browser) or up to 30 days

GDPR Legal Basis: Necessary for the performance of our contract with you (Article 6(1)(b) GDPR). These cookies are exempt from consent requirements under ePrivacy Directive.

Analytics Cookies (Optional - Requires Consent)

These cookies help us understand how visitors interact with our website by collecting anonymized information. This allows us to improve performance and user experience.

Purpose:

  • Understand how visitors use our website
  • Track page views, clicks, and navigation patterns
  • Measure website performance and load times
  • Identify popular content and features
  • Detect and fix errors

Data Collected:

  • Pages visited and time spent
  • Referring websites and search terms
  • Browser type, device type, and screen resolution
  • Approximate geographic location (country/city level)
  • Click patterns and interaction events

Third-Party Services:

  • Google Analytics (anonymized IP addresses)
  • Vercel Analytics (first-party analytics)

Duration:

Up to 24 months

GDPR Legal Basis: Your explicit consent (Article 6(1)(a) GDPR). You can withdraw consent at any time through our cookie consent banner.

Marketing Cookies (Optional - Requires Consent)

These cookies are used to deliver personalized advertisements and content based on your interests. They track your activity across websites and build a profile of your preferences.

Purpose:

  • Display relevant advertisements on other websites
  • Measure advertising campaign effectiveness
  • Personalize content and recommendations
  • Retarget visitors who previously viewed our site
  • Limit ad frequency (prevent showing same ad repeatedly)

Third-Party Advertising Partners:

  • Google Ads and Google AdSense
  • Facebook Pixel
  • LinkedIn Insight Tag
  • Twitter Conversion Tracking

Data Shared:

  • Pages visited and products viewed
  • Time spent on site and engagement level
  • Device and browser information
  • Referring sources and campaign data

Duration:

Up to 12 months

GDPR Legal Basis: Your explicit consent (Article 6(1)(a) GDPR). Marketing cookies are disabled by default. You can enable or disable them at any time.

How to Manage Cookies
You have full control over cookies and can manage your preferences at any time

1. Through Our Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner with options to:

  • Accept All: Enable all cookies including analytics and marketing
  • Necessary Only: Enable only essential cookies required for the site to function
  • Customize Preferences: Choose which categories of cookies to enable

You can change your preferences at any time by clicking the "Cookie Settings" link in our footer.

2. Through Your Browser Settings

Most browsers allow you to control cookies through their settings:

Chrome

Settings → Privacy and security → Cookies and other site data

Firefox

Settings → Privacy & Security → Cookies and Site Data

Safari

Preferences → Privacy → Manage Website Data

Edge

Settings → Cookies and site permissions → Manage and delete cookies

Note: Blocking or deleting necessary cookies may prevent you from accessing certain features or using the website altogether.

3. Opt-Out of Third-Party Tracking

You can opt out of interest-based advertising from participating companies:

Do Not Track (DNT) Signals

Some browsers include a "Do Not Track" (DNT) feature that signals websites you visit that you do not want your online activity tracked. Currently, there is no universal standard for how websites should respond to DNT signals. We respect your privacy choices made through our cookie consent banner, which provides you with granular control over tracking technologies.

Cookie Duration & Storage

Session Cookies

These temporary cookies are deleted when you close your browser. They are used for authentication, security, and session management.

Persistent Cookies

These cookies remain on your device for a set period or until you delete them:

  • Necessary cookies: Up to 30 days
  • Analytics cookies: Up to 24 months
  • Marketing cookies: Up to 12 months
  • Cookie consent record: 12 months

Data Minimization: We follow GDPR principles of data minimization and storage limitation. Cookies are set to expire after the minimum necessary period for their intended purpose.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make significant changes, we will notify you by updating the "Last updated" date at the top of this policy and, where appropriate, provide more prominent notice (such as through our cookie consent banner or via email).

Questions About Cookies?

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Email: support@byte-rocket.ai

Data Protection Officer: Byte Rocket Ltd